Title: Marketing Manager
Market Drayton, GB, TF9 3SQ
Müller has been a loved brand in the UK for over 30 years. A household name that changed the way that the UK consumes dairy and now the 8th most chosen FMCG brand in the UK. With an already exciting portfolio we are looking to accelerate our future capability and unlock significant growth within our treats segment.
We are highly ambitious for the future of Müller and we know that the success of our business depends on having the best talent. In order to fuel our success and continue to grow, we believe in giving responsibilities from day one, developing talent through coaching and mentoring and also giving our colleagues a platform to drive change and make a difference.
Position Summary
At Müller we are looking for a Marketing Manager to lead our Treats portfolio, our No.1 brand Müller Corner and our Luxury Treat brand Müller Bliss. Reporting into the segment lead for Treats & Desserts, you will have responsibility for developing the strategy and plan to not only protect our leading position but unlock it to drive category and brand growth. Leading the full mix from an insight generated portfolio strategy, through to brand and innovation creation, then into launch plan, comms and execution to hit targets. As an experienced brand strategist and innovator you will be looking for your next challenge, with real ownership from day one. Working alongside senior stakeholders and cross functional teams, the role would suit a creative collaborator who has experience of leading winning brands and driving strong execution though the funnel. As a senior manager you will lead by example, inspiring and coaching others to help develop a strong, energised, performance led marketing team who always deliver results.
Your key responsibilities for the Marketing Manager will be to:-
- Ensure deep understanding of consumer needs to identify further growth opportunities for Müller Corner
- Lead the 3 year strategic plan and driving engagement through-out the business behind it
- Lead agencies to create award winning communications
- Lead cross-functional teams to flawless execution on NPD launches to fully aligned campaigns TTL
- Work with segment lead to set strategic priorities and growth objectives and targets.
- Ensure close working with R&D to identify new product concepts that address commercial opportunities and maintain the innovation funnel for 3+ years
- Lead cross functional project teams to deliver validated concepts to market
- Oversee the organisation and management of consumer research and market testing of both new products and communications as required
- Lead all comms development and execution in market
- Manage launch performance reporting & acceleration/course correction plans
- Coach and develop direct report/s
Key skills & experience for the Marketing Manager:
- Evidence of brand strategic thinking demonstrating portfolio and brand growth, winning 360 execution and launch of strong innovation which sticks
- Ability to lead and influence cross functional teams on complex projects
- A creative and curious mindset with the ability to challenge the ways things are done and find opportunities to improve and drive to results
- Highly proactive, passionate and tenacious, with a positive can do attitude.
- Excellent relationship building skills across all levels
- Commercially minded with strong analytical thinking with the ability to prioritise
- Capacity to create, lead and embed business change
- Experience of working in FMCG Marketing at a managerial level
- Expert balance behind process and entrepreneurial spirit
Why join Muller Yogurts and Desserts?
- A Competitive salary & Benefits Package
- Enrolment into our company bonus scheme
- Company Car or Car Allowance
- Private Medical Cover
- 25 days annual leave + Bank Holidays
- Pension scheme- contribution matched up to 8%
- Access to the Müller Rewards discount scheme offering over 800 discounts online and in-store and the potential to make savings across grocery and clothes shopping, holidays, insurance, gifts and more
- Have pride in what you achieve as a member of a team
- Free onsite secured colleague car parking
- Career progression opportunities