Title: Brand Manager
Market Drayton, ENG, GB, TF9 3SQ


Müller UK & Ireland is wholly owned by Unternehmensgruppe Theo Müller which employs over 31,000 people throughout Europe. In the UK, Müller develops, manufactures and markets a wide range of branded and private label dairy products made with milk from 1,300 farmers in Britain.Müller is ranked within the top 20 in The Grocer’s Top 100 list of Britain’s Biggest Brands and is picked from shelves millions of times each year. Müller UK & Ireland includes:
Müller Milk & Ingredients which aims to be Britain’s private label dairy leader and produces branded and private label fresh milk, cream, butter and ingredients products. It boasts a network of dairies and depots servicing customers throughout the country.
Müller Yogurt & Desserts which is the UK’s leading yogurt manufacturer which aims to create millions more Müller moments for its consumers. It is responsible for major brands like Müller Corner, Müllerlight, Müller Bliss, Müller Rice, FRijj and Müller Kefir Smoothie and produces chilled desserts under licence from Mondelez International. It also supplies the UK private label yogurt market from a dedicated, state of the art yogurt facility.
Brand Manager – Muller Light
Location: Market Drayton Dairy (Hybrid)
Contract: Permanent
This is your opportunity to lead across Muller’s second biggest brand, with 93% brand awareness and found in one out of every five UK fridges!
As Muller Light steps into its next chapter, there is an opportunity to lead on brand communications, innovation launches and annual brand planning. As the market continues to grow rapidly in the world of health and yoghurts, it provides the opportunity for a Brand Manager to take on a highly visible role within Muller.
We are looking for a commercially minded, agile and passionate individual to join the Muller Light team in its next phase as the segments of healthy yoghurts continues to see high levels of innovation and market share growth.
Main Tasks and Responsibilities
- Lead exciting NPD from ideations, coordinating project teams, securing national distribution and activating TTL
- Lead through-the-line campaigns - develop creative assets execute media plans and work with shopper and commercial teams to bring the brand to life in store. Day-to-day contact for media and creative agencies supported by Senior Brand Manager
- Take responsibility for Muller Light sub ranges including P&L management brand planning and innovation development
- Partner with the sales and category team to understand commercial performance and support needed to unlock distribution opportunities
- Use brand data and analysis to make and inform brand strategy recommendations notably during monthly performance review cycle and annual planning
- Manage and develop one direct report
What You'll Bring:
Education
Bachelor’s degree preferred
Essential Skills:
- Minimum three years marketing experience FMCG sector preferred
- Previous leadership experience (in-role preferred, extracurricular activities considered)
- Excellent commercial analytical skills
- Good level of resilience and ability to embrace change
- Challenger mindset
- Great team player with strong collaboration skills, desire to drive action and create open and honest dialogue to get the best outcome
Desirable Skills:
- Experience in P&L management and category data, with a particular focus on telling the “So what” and creating a narrative
- Experience in managing innovation projects, including strong project management skills
- Experience in managing media campaigns from planning through to execution
What You’ll Receive:
In return for your commitment, drive and enthusiasm, we offer our employees numerous benefits as part of your employment, including:
- Competitive Salary
- Bonus scheme
- Private medical healthcare
- Contributory pension plan
- Life Assurance
- Employee Assistance Programme
- Generous annual leave increasing with service.
- Flexible benefits programme
- In addition, our employees have access to a Rewards Benefits Programme, giving you a range of discounts across 800 retailers online and in store.
#pinksquid
Contact Details:
F.A.O. UK Recruitment, Müller UK & Ireland, Shrewsbury Road, Market Drayton, Shropshire, TF9 3SQ